Kategorie: Allgemein
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Second-Hand Success: A Strategic Guide for Retail Innovator
by Athina Bardho In recent years, the fashion industry has witnessed a significant shift towards sustainability and conscious consumerism. At the forefront of this movement are vintage and second-hand stores, which have experienced a remarkable surge in popularity. This blog post explores the growing trend of vintage and second-hand fashion, its impact on the industry,…
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How Fashion in Sex and the City Revolutionized the Fashion Industry and Shaped Cultural Trends
Sex and the City (SATC), the iconic HBO series that aired from 1998 to 2004, is widely recognized for its groundbreaking approach to fashion in television. The show not only defined the cultural landscape of the late 1990s and early 2000s but also became a primary example of how fashion and media could influence consumer…
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Navigating Global Supply Chains and Intellectual Property Protection
by Athina Bardho The fashion industry operates in a vast, complex global ecosystem. The global flow of fashion goods, from raw materials to finished products, is highly influenced by international trade agreements, intellectual property (IP) protections, tariffs, and quotas. Understanding how these factors shape the supply chains, pricing strategies, and market access is critical for…
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How German Engineering Shapes the Fashion Industry
by Athina Bardho Germany is globally renowned for its engineering prowess, and its influence extends far beyond automobiles and heavy machinery. The German textile machinery sector seamlessly blends precision engineering with the artistry of fashion, revolutionizing the way fabrics are produced and enhancing the aesthetic potential of garments. With a Gross Domestic Product (GDP) of…
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Birkin Bags: The Stock Market of Luxury Fashion?
by Athina Bardho Luxury handbags like the iconic Birkin bag have long been symbols of status, elegance, and exclusivity. But in recent years, these high-end accessories have taken on a new identity — they’re no longer just about style, they’ve become serious investment assets. Whether you’re an affluent consumer or a savvy young investor, luxury…
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Tying the Knot with 2025 Trends: Bridal Fashion Insights for Industry Leaders
by Athina Bardho Courtesy of Dana Harel, Le Chenille, Nardos In 2025, brides are breaking away from the confines of tradition. They’re tossing out the rulebook, embracing unique silhouettes, and championing sustainability—all while making sure their big day is a reflection of who they truly are. The modern bride is bold, daring, and environmentally conscious,…
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Green is the New Black: LVMH’s Path to Sustainable Luxury
by Athina Bardho Financial Times, “Sustainable fashion? There’s no such thing”, 2020, via http://www.ft.com In a world increasingly focused on sustainability, the luxury fashion industry faces both challenges and opportunities. As one of the largest luxury conglomerates, LVMH Moët Hennessy Louis Vuitton (LVMH) has a significant role to play in setting standards for environmental and…
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Fur, Fashion, and Ethics: The Real vs. Faux Debate
by Athina Bardho In the ever-evolving world of fashion, where trends come and go faster than you can say „must-have,“ the debate over real fur versus faux fur has never been more heated. As consumers increasingly embrace sustainability and ethical practices, the fashion industry finds itself at a crossroads. On one side, you have the…
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The People’s Princess, The People’s Fashion Icon
Princess Diana & her Influence on Fashion by Athina Bardho In the ever-evolving world of fashion, where micro-trends come and go at lightning speed, some styles transcend the fleeting nature of fast fashion and are immortalized as „timeless.“ Princess Diana, affectionately known as the „People’s Princess,“ serves as a paragon of such enduring influence. Even…
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Fashion Choices in the Era of Female Leadership: Power Dressing Redefined
By Athina Bardho In the dynamic world of professional attire, the concept of power dressing has undergone a significant transformation, particularly for women in leadership roles. Following President Joe Biden’s departure from the presidential race, current Vice President Kamala Harris has taken the role of the Democratic nominee. If Harris wins the US elections, she will become…
Athina Bardho 